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SELFSend a brief

About SELF.

The AI-native growth partner for brands.

SELF is a full-service marketing and communications agency. We bring together creativity, media, communications, and AI to grow our clients’ businesses.

We’re headquartered in Sydney and work with clients worldwide.

AI-native.

AI runs through everything we do, from research and strategy to creative, media, and measurement. It lets us move faster and make more for every client.

  1. Research

    We use AI to read markets, audiences, competitors, and culture in depth.

  2. Creative

    AI helps us develop and produce more ideas, versions, and formats for every channel.

  3. Media

    AI helps us plan, test, and optimise spend while campaigns run.

  4. Measurement

    We track performance continuously and adjust as results come in.

Leadership.

JA Westenberg

JA Westenberg

Founder

JA Westenberg founded SELF. JA’s writing has been featured in Wired, TIME, The New York Times, The Australian Financial Review, and The Next Web.

Tell us what you’re working on.

Send a brief

or email hello@thisisstudioself.com

Expect a reply within 24 hours.